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General information
Below we would like to inform you about the data protection on our web pages as well as about type, scope and purpose of the personal data collected, used and processed by us. Furthermore, we would like to inform you about your rights. Data protection is very important to us.
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Responsible for the data protection / processing agency is the company
Medialekt eK - Roland Meier - Bahnhofstr. 4a - 93342 Saal a.d. Donau
Phone: +49 9441 1750403
Fax: +49 9441 6101170
Mail: -
Affected rights
You have the right:
- in accordance with Art. 15 GDPR, to request information about your personal data processed by us. In particular, you can provide information on the processing purposes, the category of personal data, the categories of recipients to whom your data has been disclosed, the planned retention period, the right to rectification, deletion, limitation of processing or opposition, the existence of a the right to complain, the source of your data, if not collected from us, and the existence of automated decision-making including profiling and, where appropriate, meaningful information about their details;
- pursuant to Art. 16 GDPR, to demand the correction of incorrect or completed personal data stored by us immediately;
- in accordance with Art. 17 GDPR, to demand the deletion of your personal data stored by us, except where the processing is for the exercise of the right to freedom of expression and information, for the fulfillment of a legal obligation, for reasons of public interest or for the assertion, exercise or defense of legal claims is required;
- in accordance with Art. 18 GDPR to demand the restriction of the processing of your personal data, as far as the accuracy of the data is disputed by you, the processing is unlawful, but you reject their deletion and we no longer need the data, but you this to assert, exercise or defense of legal claims or you have objected to processing in accordance with Art. 21 GDPR;
- pursuant to Art. 20 GDPR to obtain your personal data provided to us in a structured, common and machine-readable format or to request the transfer to another person responsible;
- pursuant to Art. 7 (3) GDPR, you can revoke your once given consent at any time to us. As a result, we may not continue the data processing based on this consent for the future;
- according to Art. 77 GDPR to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our headquarters. A list of data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
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Right of objection
If we use your personal data in accordance with Art. 6 par. 1 p. 1 lit. F GDPR to safeguard our legitimate interests, which are predominantly in the interest of weighing interests, you have the right to appeal an objection against the processing of your personal data with effect for the future in accordance with Art. 21 GDPR.
If the processing is for the purpose of direct marketing, you can exercise this right at any time. This also applies to the profiling, as far as it is associated with such direct mail. So far as the processing takes place for other purposes, you are only entitled to a right of objection if there are reasons that arise from your particular situation.
If you would like to exercise your right to object, an e-mail to us is sufficient.
After exercising your right to object, we will not process your personal information unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or if the processing is for the purposes of asserting, exercising or defending legal claims.
In the event of your opposition to the processing of your personal data for direct marketing purposes, the personal data will no longer be processed for these purposes.
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Technical notes when using our website
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Data security
We use the SSL (Secure Socket Layer) method on our website in conjunction with the highest encryption level supported by your browser. In general, this is a 256-bit encryption. If your browser does not support 256-bit encryption, we'll use 128-bit technology instead. Whether a single page of our website is encrypted is shown by the closed representation of the key or lock icon in the lower status bar of your browser.
We also take appropriate technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or total loss, destruction or against unauthorized access by third parties. Our security measures are continuously improved in line with technological developments. -
Cookies
We use cookies on our website. Cookies are small files that your browser creates automatically and that are stored on your device (Laptop, Tablet, Smartphone, etc.) when you visit our website. Cookies do not harm your device, do not contain viruses, Trojans or other malicious software.
In the cookie information is stored, each resulting in connection with the specific terminal used. However, this does not mean that we are immediately aware of your identity. Cookies contain no personal data and can therefore not be directly assigned to a user.
The use of cookies serves to make the use of our offer more pleasant for you. For example, we use so-called session cookies to recognize that you have already visited individual pages on our website. Some of these cookies are automatically deleted when you close your browser. Other cookies remain on your device and allow us to recognize your browser on your next visit.
In addition, we continue to use temporary cookies that are stored on your device for a specific period of time to improve usability. If you visit our site again to take advantage of our services, it will automatically recognize that you have already been with us and what inputs and settings you have made in order not to have to re-enter them.
Furthermore, we use cookies to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you. These cookies allow us to automatically recognize when you visit our site again that you have already been with us. These cookies are automatically deleted after a defined time. The duration of the storage can be found in the overview in the cookie settings of your web browser.
Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or always a hint appears before a new cookie is created. Each browser manages the cookie settings differently. How to deactivate cookies or change settings is described in the help menus of your browser (see also technical notes on next point). Disabling cookies altogether may mean that you can not use all features of our website.
Cookies that are required to carry out the electronic communication process or to provide certain functions that you wish to use (eg shopping cart function) are processed on the basis of Art. 6 par. 1 lit. f GDPR saved. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services.
Insofar as other cookies (such as cookies for analyzing your surfing behavior) are stored, they will be treated separately in this privacy policy. -
Instructions for disabling cookies
You can deactivate cookies in your browser with the following instructions:
- Internet Explorer: https://windows.microsoft.com/de-de/internet-explorer/delete-manage-cookies#ie=ie-11-win-7
- Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
- Google Chrome: https://support.google.com/chrome/answer/95647
- Safari: https://help.apple.com/safari/mac/8.0/#/sfri11471
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Access to the web pages - processing of personal data, type and purpose of use
When you access our web pages, you (through technical necessity) transmit data to our web server via your internet browser. The following data are processed in the server log files during an ongoing connection for communication between your internet browser and our web server:
- the page from which the file was requested - Referrer URL
- the name of the file
- the date and time of the request
- a description of the type of web browser used / browser version and operating system
- IP address of the requesting computer
- access status (transfer file, file not found, etc.)
- transferred amount of data
For technical reasons (access to the website), we store this data for a short time. A conclusion to individual persons is not possible on the basis of this data. After 7 days at the latest, the IP address will be deleted or anonymized.
The data are evaluated exclusively for internal statistical purposes and do not allow us to draw any conclusions about your person. A comparison with other databases does not take place.
The data mentioned are processed by us for the following purposes:- Ensuring a proper and smooth connection of the website,
- Ensuring a comfortable use of the website,
- Evaluation of system security and stability as well
- for further administrative purposes.
The legal basis for data processing is Art. 6 par. 1 p. 1 lit. f GDPR. Our legitimate interest follows from the data collection purposes listed above. In no case we use the collected data for the purpose of drawing conclusions about you.
You can visit the website without giving any personal information. -
Google reCAPTCHA
For protection in submitting forms, we use the reCAPTCHA service from the company Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, United States. This is to distinguish whether the input is made by a natural person or abusive by machinery and automated processing. This will send your IP address and any other data required by Google for the reCAPTCHA service to Google. However, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service and prevent spam. This constitutes a legitimate interest under Art. 6 par. 1 p. 1 lit. f GDPR. The IP address transmitted by your browser within the framework of reCaptcha will not be merged with other data provided by Google.
Google is certified under the EU-US Privacy Shield. A current certificate can be viewed at https://www.privacyshield.gov/list. Under the agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
Google's privacy policy can be viewed at https://policies.google.com/privacy?hl=en. -
Google Fonts
On these web pages Google Fonts are used to represent fonts. Google Fonts is a service of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (Google). These web fonts are integrated by an external server call from Google USA. This will tell the server which of the websites you have visited. Furthermore, according to our information, the IP address of the browser of the terminal of the visitor of these Internet pages is stored by Google.
Google is certified under the EU-US Privacy Shield. A current certificate can be viewed at https://www.privacyshield.gov/list. Under the agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
For more information, see the Google Privacy Policy, which can be found at https://policies.google.com/privacy?hl=en. -
YouTube Videos
We use YouTube plug-ins for the inclusion of videos (YouTube LLC, 901 Cherry Avenue, San Bruno, CA 94066, USA). YouTube is represented by Google LLC located at 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
When you visit the web pages of our web pages provided with such a plugin, you will be connected to the YouTube servers and the plugin will be displayed. This will tell the YouTube server which of our web pages you visited. If you are logged in as a member of YouTube, YouTube assigns this information to your personal user account. When using the plugin such. Clicking on the start button of a video also assigns this information to your user account. You can prevent this association by logging out of your YouTube user account and other user accounts of the companies YouTube LLC and Google Inc. before using our websites and deleting the corresponding cookies from the companies.
The use of YouTube is in the interest of an attractive presentation of our websites. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.
You can find more information about data processing and privacy by YouTube (Google) at https://policies.google.com/privacy?hl=de. -
Google Maps
This website uses the Google Maps API, a map service of Google LLC. ("Google"), to display an interactive map and to create directions. Google Maps is operated by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. The legal basis of the processing results from Art. 6 I lit a, f GDPR due to their voluntary information for the creation of a journey plan and our legitimate interests in the representation of our location as well as an easy findability of the places indicated by us on the website.
By using Google Maps, information about your use of this website (including your IP address) may be transmitted to and stored by Google on servers in the United States. Google may transfer the information obtained from Maps to third parties, if required by law or as far as third parties process this data on behalf of Google.
Google will never associate your IP address with other Google data. Nevertheless, it would be technically possible that Google could make an identification of at least individual users on the basis of the data received. It is possible that Google's personal information and personality profiles could be processed by Google's users for other purposes that we have no control over. You have the option to disable the service of Google Maps and thus prevent the transfer of data to Google by disabling JavaScript in your browser. We point out, however, that in this case you can not use the map display on our pages.
Google is certified under the EU-US Privacy Shield. A current certificate can be viewed at https://www.privacyshield.gov/list. Under the agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
Google's Privacy Policy & Additional Terms of use for Google Maps can be found at https://policies.google.com/privacy?hl=en.
You can also change the loading of Google Plugins in your privacy settings at https://myaccount.google.com/intro.
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Data collection on our website
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Use of our contact and inquiry forms
If you send us a message via our forms, you can use a pseudonym instead of your correct name. Entering an mail address is necessary to enable us to contact you by mail.
The data entered by you into the form will be used by us solely to respond to the contact as part of your request to us via the form. We will not share the information you provide in the form with third parties or use it for any purpose other than to respond to your request. The data processing for the purpose of contacting us is in accordance with Art. 6 par. 1 p. 1 lit. a GDPR based on your voluntarily granted consent.
Your data will be deleted after final processing of your request, provided that the deletion does not conflict with any statutory storage requirements. -
Sale of digital content via Digistore24 & your customer data
The sale and payment of our digital content is handled entirely through Digistore24. These are also your direct contract partner.
Digistore24 delivers the data you have entered to our website, where you can use it for the fulfillment of the purchased services, e.g. access to download, documentation, or other content stored. The legal basis is Art 6 I S 1 lit b GDPR for the execution of the contract.
Your mail will also be included in our mailing list, which will inform you about the following topics:- Updates & Information about the purchased service or related programs
- useful content such as documentation & contact for questions
- Term of your purchased service and references to promotions
You may object to the use of your mail address at any time by sending a message to us or via the corresponding link in the mail. After elimination of the legal basis for data processing for mails, your mail address will be deleted unless statutory storage requirements (for example due to tax or commercial storage requirements) are in conflict.
We further point out that you the future processing of your personal data in accordance with the statutory requirements. Art. 21 GDPR can contradict at any time. The objection may in particular be made against processing for direct marketing purposes. -
Processing of data (customer and contract data)
We collect, process and use personal data only insofar as they are necessary for the establishment, content or modification of the legal relationship (inventory data). This is done on the basis of Art. 6 par. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures. We collect, process and use personal data on the use of our website (usage data) only insofar as this is necessary in order to enable or charge the user for the use of the service.
The collected customer data will be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected. -
Processing / transfer of data
A transfer of your personal data to third parties for purposes other than those listed above or below does not take place.
We only share your personal information with third parties if:- You your according to Art. 6 par. 1 p. 1 lit. a GDPR have given express consent to this
- this is legally permissible and according to Art. 6 par. 1 sentence 1 lit. b GDPR is required for the fulfillment of contractual relationships with you in order to carry out pre-contractual measures,
- in the event that disclosure pursuant to Art. 6 par. 1 sentence 1 lit. c GDPR is a legal obligation for us,
- the processing according to Art. 6 par. 1 p. 1 lit. f GDPR for the protection of our legitimate interests or of a third party, unless the interests or fundamental rights and freedoms of the data subject requiring the protection of personal data prevail, in particular if the person concerned is a child.
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Data transmission upon conclusion of contract for services & digital content
We only transfer personal data to third parties if this is necessary within the scope of the contract, for example to the bank responsible for processing the payment.
A further transmission of the data does not take place or only if you have expressly consented to the transmission. A transfer of your data to third parties without explicit consent, such as for advertising purposes, does not occur.
The basis for data processing is Art. 6 para. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.
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Social Media
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Share content via plugins (Facebook, Twitter & Co.)
We rely on our website on the basis of Art. 6 para. 1 p. 1 lit. f GDPR social plugins from social networks to promote our websites. The underlying commercial purpose is to be regarded as a legitimate interest within the meaning of the GDPR.
In order to increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but only by using an HTML link or "2-click solution" in the page Website, which contains such buttons, no connection is yet established with the servers of the provider of the respective social network.
The content on our pages can be shared in privacy-friendly social networks such as Facebook, Twitter & Co. This site uses the Shariff Tool from Heise Online.
If you click on one of the buttons, a new window of your browser opens and calls up the page of the respective service provider on which you can enter (for example, after entering your login data). You can press the Like or Share button, or only when you activate the plugins, does your browser establish a direct connection to the servers of the respective social network. The content of the respective plugin is then transmitted by the respective provider directly to your browser and integrated into the page.
By integrating the plugins, the providers receive the information that your browser has accessed the corresponding page of our website, even if you do not have a profile with the corresponding provider or are currently not logged in. This information (including your IP address) is transmitted by your browser directly to a server of the respective provider and stored there.
If you operate with the plugins, e.g. clicking the "Like" or the "Share" button, the corresponding information is transmitted directly to a server of the provider and stored there. The information will also be published and displayed in the relevant social network in your contacts.
We point out that you use the social services offered here and their functions on your own responsibility. This is especially true for the use of interactive features (e.g., sharing, rating).
The following social network operators have committed themselves to the principles of the EU-US Privacy Shield. For details, see https://www.privacyshield.gov/list.
To avoid that social media operators collect information about you during your visit to our web pages, you should log out of the social media before starting to visit our web pages and delete any existing social media cookies from your browser.
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Analyse Tools
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Google Analytics / Tag Manager / DoubleClick
We use Google Analytics and Google Tag Manager, web analytics services provided by Google LLC ("Google"), 1600 Amphitheater Parkway, Mountain View, CA 94043, United States. Google Tag Manager and Analytics uses so-called "cookies", so small text files are stored on your computer and allow an analysis of the use of the website by you through pseudonymised usage profiles. The information generated by the cookie about your use of this website such as browser type / version, operating system used, referrer URL, host name of the accessing computer (IP address) and time of server request are transmitted to a Google server in the US and stored there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage, such as market research and website design. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data. The IP addresses are anonymized, so that an assignment is not possible (IP masking).
You can prevent the storage of cookies by a corresponding setting of your browser software; however, we point out that in this case you may not be able to use all functions of this website in full.
You may also prevent the collection by Google of the cookie-generated and related to your use of the website (including your IP address) and the processing of this data by Google by using the link below (https://tools.google.com/dlpage/gaoptout?hl=DE) Download and install the available browser plugin, which prevents the collection of data by Google Analytics.You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out Cookie is set to prevent your data from being collected on future visits to this site:
Disable Google Analytics measurement in this browser.As part of the use of Google Analytics for advertising purposes, this website also uses the so-called DoubleClick cookie, which allows you to recognize your browser when visiting other websites. The information automatically generated by the cookie about the visit of this website is transmitted to Google in the USA and processed there. The IP address is shortened by the activation of the IP anonymization on this website prior to transmission to the USA. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.
Google will use this information collected to compile reports on website activity and to provide other services related to website activity. Google may transfer this information to third parties, if required by law, or as far as third parties process this data on behalf of Google. After the expiration and end of the use of Google DoubleClick by us, the data collected in this context will be deleted.Google is certified under the EU-US Privacy Shield. A current certificate can be viewed at https://www.privacyshield.gov/list. Under the agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
The tracking measures we use are based on Art. 6 para. 1 p. 1 lit. f GDPR. With the tracking measures to be used, we want to ensure a needs-based design and the continuous optimization of our website. We use the tracking measures to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you. These interests are to be regarded as justified within the meaning of the aforementioned provision.
For more information about privacy at Google, please visit https://policies.google.com/privacy?hl=en or https://support.google.com/analytics/answer/6004245?hl=en. -
Matomo
We use the open source software Matomo of the company ImmoCraft Inc., 150 Willis St, 6011 Wellington, New Zealand ("Matomo") for the analysis and statistical evaluation of the use of our website. Cookies are used for this purpose. The information generated by the cookie about the use of the website is transmitted to our servers and summarized in pseudonymous usage profiles. The information is used to evaluate the use of the website and to enable a needs-based design of our website. The information will not be passed on to third parties. After expediency and the end of the use of Matomo by us, the data collected in this context will be deleted.
In no case will the IP address be associated with any other data concerning the user. The IP addresses are anonymized, so that an assignment is not possible (IP masking).
Matomo supports the "Do Not Track" web browser. If you want to prevent the analysis of your web behavior in general, we recommend that you activate this option in your browser.
The tracking measures we use are based on Art. 6 para. 1 p. 1 lit. f GDPR. With the tracking measures to be used, we want to ensure a needs-based design and the continuous optimization of our website. We use the tracking measures to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you. These interests are to be regarded as justified within the meaning of the aforementioned provision.
For more information on data protection at Matomo see https://www.innocraft.com/privacy.
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Online Marketing & Affiliate Programs
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Newsletter
We send our newsletter with promotional information (hereinafter "newsletter") only with the express consent of the recipient according to Art. 6 para. 1 p. 1 lit. a GDPR. The registration for our newsletter takes place in a so-called double-opt-in-procedure, means that after registering for our newsletter, you will receive an mail asking you to confirm your registration. This confirmation is necessary so that no third party can log in with your mail address.
The registration for the newsletter will be logged in order to prove the registration process according to the legal requirements. This includes the storage of the login and the confirmation time, as well as the IP address.
To subscribe to our newsletter, it is sufficient to enter your mail address. Optionally, we ask you to provide your first and last name as well as your address. This information is voluntary and only serves to personalize the newsletter. You can also use a pseudonym.
Your mail address will remain with us until you unsubscribe from our newsletter. Unsubscribing from the newsletter is possible at any time for the future, either by clicking on the link at the end of each newsletter or by clicking on the "unsubscribe newsletter" link on our website and following the steps described below. The data deposited with us for the purpose of obtaining the newsletter will be saved by us from the newsletter until your cancellation and will be deleted after cancellation of the newsletter. Data that has been stored for other purposes with us (such as mail addresses for the members area) remain unaffected.
The consent to the sending of mail addresses is based on Art. 6 para. 1 lit. a. We are interested in using a user-friendly and secure newsletter system that serves both our business interests and users' expectations for information about our products.
We point out that you can revoke the future processing of your personal data at any time to us. Further information on your right of withdrawal can be found under point "Affected rights". -
Google Adsense
We advertise third-party and advertising space on our website through Google AdSense (Google, 1600 Amphitheater Parkway, Mountain View, CA 94043, United States). In this context, the inclusion of Google AdSense is set a cookie by Google. This allows the display of interest-based advertising by automatically assigning a pseudonymous UserID, with the help of the interests of visits to this and other websites are determined. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons can be used to evaluate information such as visitor traffic on these pages.
The information generated by cookies and web beacons on the use of this website (including your IP address) and delivery of advertising formats are transmitted to and stored by Google on servers in the USA. This information may be shared by Google with Google affiliates. However, Google will not merge your IP address with other data you have stored.
The storage of AdSense cookies is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
After the expiration and end of the use of Google AdSense by us, the data collected in this context will be deleted.
You can prevent the storage of cookies by a corresponding setting of your browser software; however, we point out that in this case you may not be able to use all functions of this website in full.
You may also prevent the collection by Google of the cookie-generated data related to your use of the Website (including your IP address) and the processing of such data by Google by using the link below (https://adssettings.google.com/anonymous?hl=DE) and set your ad settings.
Google is certified under the EU-US Privacy Shield. A current certificate can be viewed at https://www.privacyshield.gov/list. Under the agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
For more information about privacy at Google, please visit https://policies.google.com/privacy?hl=en or https://support.google.com/ads/answer/1634057?hl=en. -
Amazon Affiliate Program
The operators of the sites participate in the Amazon EU Partner Program. On our pages are Amazon ads and links to the side of Amazon.de included, where we can earn money on advertising reimbursement. This represents a legitimate interest on our part according to Art. 6 I S1 lit f GDPR. Amazon uses cookies in order to be able to trace the origin of the orders. This will enable Amazon to recognize that you have clicked the affiliate link on our website.
The storage of "Amazon cookies" is based on Art. 6 lit. f GDPR. The website operator has a legitimate interest in this, since only through the cookies, the amount of its affiliate remuneration can be determined.
For more information about Amazon's data usage, please refer to the Amazon Privacy Policy: https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401.
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Final information
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Modification of this Privacy Policy
As a result of the development of our website and offers thereof or due to changes in statutory or regulatory requirements, it may be necessary to update this privacy policy in compliance with the applicable data protection regulations. The current data protection declaration can always be viewed and printed on our website under Privacy Policy.
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Release June 2018